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Home / Archive by category "LTC" (Page 2)

Browsing the "LTC" Category

Home Care – A Compelling Story


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 03 Nov 2022   Posted by LTC Sales

There is a growing movement among health care providers that underscores something we in the Long-Term Care industry have known for years: helping chronically ill people receive the care they need while remaining in their homes is not only what people prefer, but can also be more cost effective than...

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Why You Need To Talk About LTCI


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 27 Oct 2022   Posted by LTC Sales

Most people envision themselves living a long life, investing and planning throughout their working years to create a financially secure future where they can enjoy spending time doing their favorite things. As part of your client’s financial planning process, it’s important to understand the potential...

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Expand Your Business By Pursuing This Key Target Market


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 20 Oct 2022   Posted by LTC Sales

The “younger” segment of the LTC Insurance market (people age 45-55) represents a great opportunity to expand your business. But to be successful, it’s critical to understand their unique needs and concerns around buying coverage. Doing so can help you to anticipate and overcome objections, present...

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Myth: Long-Term Care Is Just For Nursing Homes


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 13 Oct 2022   Posted by LTC Sales

Originally, the primary reason LTC Insurance was created was because it would help cover the high costs of a nursing home.  But over the years, the policies have changed dramatically. Now LTC Insurance is a comprehensive product that helps cover the cost of a variety services. Consider the real-life...

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Hybrid Long-Term Care Annuities Tackle the LTCi Catch-22


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 06 Oct 2022   Posted by Matt Anderson

If you have older clients sitting on nonqualified assets — especially clients who may have difficulty qualifying for traditional long-term care insurance — there’s a smart strategy to help them get the protection they need, without incurring tax penalties or risking legacy planning. For clients...

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4 Ways LTC Insurance Provides Tax Advantages


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 29 Sep 2022   Posted by LTC Sales

When meeting with clients to discuss the benefit that a Long-Term Care (LTC) Insurance policy has on their overall financial plan, tax deductions might not be the first thing you emphasize, but should be one of your top five discussion points. Taking the time to explain the tax advantages may provide...

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Starting The LTC Conversation


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 22 Sep 2022   Posted by LTC Sales

How many times have you heard clients' concerns about the cost of Long-Term Care Insurance?  It is the single most common objection, but this objection can be overcome by understanding the underlying issues at work here. If your clients are like most, they do not think they will ever need LTCI, and they...

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Long-Term Care: The Cost Of Waiting


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 15 Sep 2022   Posted by LTC Sales

Your clients often think they will not be among the 75% of people who need Long-Term Care sometime in their life.  They put it off thinking they don’t need to purchase protection until it actually happens to them. Unfortunately, waiting to purchase coverage could mean they pay higher premiums or they...

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In a Down Market, Sell LTC


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 08 Sep 2022   Posted by Matt Anderson

While it may seem counterintuitive, purchasing Long-Term Care (LTC) in a down market is actually more important than ever. A well thought out, written plan for LTC not only provides clients with protection for the future, it also enables them to help protect their remaining savings and assets. Interestingly,...

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5 Conversation Starters To Help You Make The Sale


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 01 Sep 2022   Posted by LTC Sales

Long-Term Care Insurance is an emotional sale.  There’s a growing trend that shows many people who purchase a policy do so because they know someone who needed LTC.  They heard first-hand accounts of the importance of a caregiver, the high cost of LTC services and the impact that can have on a family. Some...

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